Every year I attend Search Engine Strategies in Toronto. While this is a global conference, SES Toronto tends to focus more on the Canadian landscape when it comes to SEO, PPC and Internet Marketing. And while there are many similarities between the two countries, when it comes to Search Engine Optimization, it is same, same but different!

The Job Search

Find a job – that’s the logical choice, right? That’s what society has taught us. So, armed with a fresh degree and some previous job experience, you test the job market. However, you should first go over this check list of Job Search dos and don’ts. Perfect your resume. Personalize your cover letter. Iron your shirt before the interview. Censor your Facebook Profile. Wait what? Facebook? Why?

Search. A simple word but one that involves a concentrated and dedicated approach. One that we at WebFuel know all about. We are dedicated to staying on top of the latest search trends, shifts, and tremors. We do this for you so that you can go about doing what you do best – running your business.

Archived; click post to view. Excerpt: Inviting Ottawa business women (owners and consultants) that work in the Internet Industry – or rely on the Internet to be successful. Come and meet like-minded women & businesses. Learn what they do (profile your business) – and share work strategies [...]

Time and time again I hear people and business owners alike complaining about Facebook. While some say it is an over-cluttered time waster, others claim that it won’t last more than one more year – it is eventually doomed to fail. Many businesses in particular just don’t see the value in it.

Inviting Ottawa business women (owners and consultants) that work in the Internet Industry – or rely on the Internet to be successful. Come and meet like-minded women & businesses. Learn what they do (profile your business) – and share work strategies over a coffee. This event is being hosted by WebFuel.

Google has everything – amazing search capabilities, Gmail, Google Maps, Google Earth, Picasa, YouTube, etc. But there is one major area online where they have been absent – until now. With the launch of Google Buzz in early February, Google has now officially entered the Social Networking market – Facebook beware!

Duplicate content is alive and well on the Web! And here’s why you as a website owner should care.

It’s a New Year! What a great time to take a fresh look at your SEO strategies. While Search Engine Optimization should be an ongoing process throughout the year, reviewing some core elements is too often overlooked. By addressing all of the strategies outlined in our checklist, you will be well on your way to improving your website’s visibility in the search engines.

Archived; click post to view. Excerpt: As 2009 comes to a close, we would like to continue our annual tradition of identifying the top five SEO myths of the year. For those of you who are new to search engine optimization (SEO), it can be a complicated field to understand. Unfortunately, it is often also [...]