Every year I attend Search Engine Strategies in Toronto. While this is a global conference, SES Toronto tends to focus more on the Canadian landscape when it comes to SEO, PPC and Internet Marketing. And while there are many similarities between the two countries, when it comes to Search Engine Optimization, it is same, same but different!

WebFuel believes that Canada will only continue to be a search and Social Media pioneer. The conversation about your brand is happening. Are you listening? Are you engaged? Are you building relationships with your consumers? You should be.

We are Canadian. Our clients are Canadian. We specialize in Canadian Search and Social Media.

The Job Search

Find a job – that’s the logical choice, right? That’s what society has taught us. So, armed with a fresh degree and some previous job experience, you test the job market. However, you should first go over this check list of Job Search dos and don’ts. Perfect your resume. Personalize your cover letter. Iron your shirt before the interview. Censor your Facebook Profile. Wait what? Facebook? Why?

Search. A simple word but one that involves a concentrated and dedicated approach. One that we at WebFuel know all about. We are dedicated to staying on top of the latest search trends, shifts, and tremors. We do this for you so that you can go about doing what you do best – running your business.

Archived; click post to view. Excerpt: Inviting Ottawa business women (owners and consultants) that work in the Internet Industry – or rely on the Internet to be successful. Come and meet like-minded women & businesses. Learn what they do (profile your business) – and share work strategies [...]

One of the first pieces of data most website owners look at is their website’s Visitors (how many people come to a website) & then their Bounce Rate.

Inviting Ottawa business women (owners and consultants) that work in the Internet Industry – or rely on the Internet to be successful. Come and meet like-minded women & businesses. Learn what they do (profile your business) – and share work strategies over a coffee. This event is being hosted by WebFuel.

The great thing about guest bloggers is sometimes they say exactly what you would have blogged about but they do such a good job – why bother? Enter Jill Whalen. She blogs about organic SEO – and is my favourite blogger on this topic. This is not just because she is very knowledgeable but Jill can make it SEO so clear – anyone can actually understand it. While she is American, this post holds true for the Canadian search landscape as well.

It’s a New Year! What a great time to take a fresh look at your SEO strategies. While Search Engine Optimization should be an ongoing process throughout the year, reviewing some core elements is too often overlooked. By addressing all of the strategies outlined in our checklist, you will be well on your way to improving your website’s visibility in the search engines.

Archived; click post to view. Excerpt: As 2009 comes to a close, we would like to continue our annual tradition of identifying the top five SEO myths of the year. For those of you who are new to search engine optimization (SEO), it can be a complicated field to understand. Unfortunately, it is often also [...]