WebFuel welcomes back James Katz, Ottawa Lawyer with BrazeauSeller LLP., as our guest blogger. This is his fourth blog post in a regular series related to legal search issues in Canada. WebFuel blogs about AdWords, one of our core services, but this topic is related to trademarks from a legal perspective. Guest Post by: James [...]
At WebFuel, we like to celebrate milestones. And… here is a BIG one! This is our 200th blog post. Our official blog launch was on November 26, 2007 and our first post was titled: Blogging, Eh?. We actually got a chuckle out of reading it again (you might also). What was really interesting to us [...]
Google Sitelinks are not new. The Search Engine began experimenting with them back in 2005 – and started rolling out organic sitelinks officially the following year. Sitelinks are an option in paid search as well. Google AdWords sitelinks follow the same basic format. And… all the sitelinks, of course, appear in a Google search result [...]
In the spirit of Halloween, we’ve compiled a few chilling tales that we have seen over the past several years as a SEO agency. Usually we blog about SEO myths and scams, but this time we decided to share with you real horror stories we have uncovered for our Canadian clients or those targeting the [...]
Kathryn Szymczyk, Lawyer and Trade-mark Agent with the national law firm Borden Ladner Gervais LLP, has been practicing trade-mark law for the last 13 years both in Canada and in Europe. She has a special interest in the effect that the Internet has had on the use and protection of trade-marks and copyright.
WebFuel, an Ottawa SEO Agency, is proud to announce our team has achieved Google AdWords Certified Partner status. This upgrades our Google credentials from the Google Advertising Professionals (GAP) qualifications. WebFuel is the first Ottawa-based SEO company to achieve Partner Status from Google.
WebFuel has invited Kathryn Szymczyk, Canadian Intellectual Property Lawyer, back to blog again about another related topic from a legal perspective. Recently, Kathryn blogged about protecting your brand on the Internet. This new post is about Google’s new Canadian AdWords Policy. What do we see as a Agency that provides AdWords services in Canada? Too many Canadian Businesses not paying close attention to their trademarks on the Internet – or even understanding the laws surrounding them.
We hear a lot in the news about disasters – and the importance of developing a Disaster Recovery Plan. Good strategy! We have one. I find it interesting however that few businesses have a strategy in place to protect their brand on the web. What do I mean? Well… ask yourself the following question: “What impact would it have on our business if we disappeared from organic search?” If the answer is “BIG”, then read on…
The Art of Marketing is a conference that features 6 World renowned best-selling authors – Mitch Joel, Seth Godin, Avinash Kaushik, Max Lenderman, Andy Nulman and Jeffrey Gitomer – who shared a blend of inspirational, forward thinking, real-world marketing stories, tips, ideas and issues.
Search. A simple word but one that involves a concentrated and dedicated approach. One that we at WebFuel know all about. We are dedicated to staying on top of the latest search trends, shifts, and tremors. We do this for you so that you can go about doing what you do best – running your business.
