Thursday, May 17th, 2012

Social Media

According to Internet World Stats, 84% of Canadians use the Internet, the highest per capita Internet usage in the world. 56% of Canadians use Social Media sites and spend approximately 5.5 hours a week on these sites. Furthermore, one third of online Canadian consumers rely on Social Media when making purchasing decisions.

Is Social Media right for your business? If so, which one? Twitter? Facebook? Blog?

Canadians are among the most active Internet and Social Media users in the world. Companies in Canada, or those that target Canadians, should at the very least understand this new media – and its possible impact. And… take note: Social Media is not a fad. It is here to stay.

Who are our clients?

Our clients are those that are want to improve their visibility in Social Media – and are Serious about Search.

How can we help you?

Social Media Consulting
Do you need some answers to your Social Media questions? We can help. You can hire us for ongoing Social Media Consulting Services by the hour. This is a perfect option if your company does not have an in-house Social Media Specialist or if you require a second opinion. We can address your Social Media issues or use our expertise to get found in a Search.
Social Media Campaigns
Don’t have a Social Media campaign but need one? We can help. We build a customized Social Media Campaign for your business based on your marketing goals and target audience. All campaigns include a Social Media Strategy (road map), Content Development Strategy and Campaign Measurement Strategy. Once implemented, ongoing Social Media support is available.
Social Media Optimization
Is your Social Media campaign struggling? We can help. WebFuel provides Social Media Optimization (SMO) to help get your Social Media campaign fueled up! This is a one-time tune up with the goal of in-house management. This can include customization of your Social Media interface(s), driving qualified traffic to your business and improving your visibility in a Search.
Social Media Monitoring
Do you know what is being said about your brand online? We can help. Our monthly client reporting includes relevant mentions that are positive, negative and neutral based on your requirements. We use a variety of cutting edge Social Media Monitoring tools. Summaries based on analyzed data will be provided each month with recommendations for both Social Media Management and Search Engine Optimization (SEO) improvements.
Social Media Audit
Do you know which elements of your Social Media Campaign are working – and which are not? We can help. Your Social Media Portfolio will be analyzed and critiqued from a Social Media best practices and Search Engine Optimization perspective. We will also conduct a competitor analysis. Audits are conducted by our qualified Social Media Strategist (not automated software). We create a customized report with recommendations that are based on your unique Social Media presence and your long term marketing goals.

WebFuel strategies are unique to your business. You will receive the customized service that your company requires. We offer consulting by the hour, project-based fees or monthly retainer / annual contract.

Not sure where to start?

We recommend that our new clients start with a Social Media Audit. This will determine what is working and what is not – as well as provide you recommendations for improvement. If you do not have any presence, we can provide you with a Social Media Campaign. This can include developing a Social Media strategy (road map), implementation as well as measurement and client reporting.

Why hire us?

We live and breathe the web, follow trends, and understand Social Media and how it relates to Search. WebFuel will save you time, provide expertise and improve your Social Media Visibility.

At WebFuel, we strictly adhere to the various Social Media Guidelines and ethical SEO practices.

Contact WebFuel to learn more about our Social Media Services and/or to request an initial one hour consultation.