It is with a bittersweet mix of sadness for us, and genuine excitement for him that we are bidding adieu to Jason Faber today. Although it seems like only yesterday that Jason Faber joined WebFuel as our Social Media Strategist, it has been over three and a half years! Where does the time go? Jason [...]

Today is December 1st – you know what that means? Well a few things. First of all, “Moustache Season” is officially over. This year’s Movember was wildly successful, raising well over $36 million in Canada alone. And now, most of those Mo Bro’s you’ve seen on the streets over the past month growing hair on [...]

The Art of Sales Toronto is a one day conference geared at entrepreneurs and marketing professionals featuring five best selling authors and visionaries who share their creative thoughts, ideas, tactics and lessons based on todays most pressing marketing and sales issues. In the past I have attended The Art of Marketing in Montreal and in Toronto, two [...]

Here at WebFuel, we love inviting guest bloggers. Why? Because they bring fresh ideas to the table, while providing great insights from their specific area of expertise. This week we welcome back Ottawa lawyer James Katz. In the past James has blogged for WebFuel about Domain Name Dispute Resolution Set to Change for dot-Ca Domains. This week [...]

In the spirit of Halloween, we’ve compiled a few chilling tales that we have seen over the past several years as a SEO agency. Usually we blog about SEO myths and scams, but this time we decided to share with you real horror stories we have uncovered for our Canadian clients or those targeting the [...]

Matt Cutts, Google’s head of web spam fighting team, has publicly stated that Google does not consider Search Engine Optimization (SEO) to be spam. According to Matt, there are plenty of good SEOs out there (also known as White Hat SEO). He explains that Search Engine Optimization basically means trying to make sure that “your [...]

Social Media Breakfast returns this month for its 25th instalment in Ottawa with IBM‘s Social Business Strategist Delaney Turner who will be talking about building the Social business at IBM. Now that intrigues me. “IBM” and “Social” in the same sentence definitely raises some eyebrows. Delaney is the first to admit that IBM and Social haven’t always [...]

Last night marked the inaugural SEMPO Ottawa Meetup at The Hard Rock Cafe in the Byward Market. Dozens of Ottawa area marketing professionals and students gathered for a night of networking, education and discussion. WebFuel in association with McGill Buckley and SEMPO Ottawa hosted Google Canada’s Agency Lead Nectarios Economakis who spoke about the emergence [...]

Reputation is a delicate thing. It can take years to establish, and can be destroyed in seconds. In today’s age of the Social web, everything is transparent. Developing a strong reputation on the web has become more difficult, as has gaining a high level of influence. When you think of it, we are all influenced [...]

WebFuel, in partnership with McGill Buckley, is thrilled to announce an upcoming SEMPO Canada Google Event in Ottawa. We are inviting all professionals in the marketing industry, as well as digital professionals – and anyone interested in Search, Mobile and Canadian trends to attend this amazing event. SEMPO Canada / SEMPO Ottawa Meetup Date: Thursday, [...]