So you’ve embraced Social Media. You have a Facebook Page for your business, a YouTube channel and you even Tweet. Great! But can anyone find these pages? Or are they just being lost in the clutter? For too long businesses have believed that Social Media and SEO are two separate things, when in fact they [...]

As 2010 winds down, we look back on the year that was. Through triumphs and tragedies, the World came together as a community to celebrate – and donate. Social Media provided us with more information and more outlets to help support people in need in Haiti, Chile and Pakistan, for example. And don’t forget Movember. Almost entirely socially driven, Movember raised over $59 million worldwide for prostate cancer research. Over the past 12 months the World has shown how we’ve been able to use the power of the social web to come together and make a difference. Social Media’s scale and scope make it one of the most amazing tools in the World. It enables us to be more connected with each other than even before. With that said, which Social Media sites do Canadians visit the most? Facebook took home top prize on last year’s list. Where will they stand this year? Which new sites have emerged?

Social Media is huge – by this point, we all know this. It seems as if everybody is jumping on board and embracing this “new” tool. But are they doing it properly? Yes, it is important to embrace Social Media, but it is an art and a science. A poorly executed Social Media campaign can do more damage than good for your brand and your reputation online. Here are ten common Social Media mistakes that companies often make.

As part of Canada Month here at WebFuel, every Monday we will be examining a Canadian Company or Person that has effectively and successfully used Social Media to engage fans and improve their brand.

This week we will be looking at local Artist and Politician, Greg Locke.

Social Media is huge – there’s no doubting that. It’s importance has been stressed to you time and time again. So finally you decide to take the leap and embrace this “new” tool. One problem: Social Media has it’s own language – one that at times sounds completely foreign. How can you possibly use these tools if you don’t speak Social Media? That is why I have put together a Social Media glossary, a starter’s kit of sorts, to help you understand basic Social Media terms.