Reputation is a delicate thing. It can take years to establish, and can be destroyed in seconds. In today’s age of the Social web, everything is transparent. Developing a strong reputation on the web has become more difficult, as has gaining a high level of influence. When you think of it, we are all influenced [...]
Google Analytics is relatively useless unless you take the time to establish KPIs (Key Performance Indicators). You will get reams of data. Most of which will either mean nothing to you. Or make you think that you have accomplished something when in fact you have not. Traffic to a website is a moot point unless [...]
Part of my job at WebFuel is to measure the success of our various Social Media initiatives. That being said, I must admit that it is struggle inasmuch as things are moving fast & furiously out there in the Social Media landscape. Our Social Media Strategist Jason focuses in on Twitter, Facebook & LinkedIn. The [...]
I am obsessed with speed…always have been…always will be. So what better topic then website performance? More importantly website speed. The faster the better! Slow page load times will have a negative effect on website page conversions. There is no question about it. Stick around and I’ll tell you why you should be thinking about [...]
If you are wondering if Google Analytics can be beneficial for search engine optimization, the answer is “yes”. Google Analytics (GA) is a web-based metrics tool offered by Google. It provides important SEO data – that can be used to optimize your site for search. And… there is no charge for this web analytics software.
Here at WebFuel, we love inviting guest bloggers. Why? Because they bring fresh ideas to the table, while providing great insights from a different point of view. Last February we invited Jill Whalen to blog about
It’s a New Year! What a great time to take a fresh look at your SEO strategies. While Search Engine Optimization should be an ongoing process throughout the year, reviewing some core elements is too often overlooked. By addressing all of the items outlined in our checklist, you will be well on your way to improving your website’s visibility in the search engines.
The Art of Marketing is a conference that features 6 World renowned best-selling authors – Mitch Joel, Seth Godin, Avinash Kaushik, Max Lenderman, Andy Nulman and Jeffrey Gitomer – who shared a blend of inspirational, forward thinking, real-world marketing stories, tips, ideas and issues.
Google Analytics, Eh?
This is the first in a series of posts covering what data to analyze in Google Analytics if you are targeting the Canadian marketplace, starting with Map Overlay.
Search. A simple word but one that involves a concentrated and dedicated approach. One that we at WebFuel know all about. We are dedicated to staying on top of the latest search trends, shifts, and tremors. We do this for you so that you can go about doing what you do best – running your business.
