Search. A simple word but one that involves a concentrated and dedicated approach. One that we at WebFuel know all about. We are dedicated to staying on top of the latest search trends, shifts, and tremors. We do this for you so that you can go about doing what you do best – running your business.
Any solid link building campaign should include an ongoing review of external links pointing to your site. These backlinks not only send targeted visitors to your website, they also (if done right) improve your credibility with the search engines. Management of these inbound links is often the most overlooked aspect of a link building strategy.
If your website is not getting found on the web, it may be running low on Google Juice. So… what is Google Juice? It is a search engine optimization (SEO) term that refers to how strong / valuable your site is from Google’s perspective. For example, a site with lots of Google Juice ranks high in a Google search.
Improving organic search engine rankings is the goal of search engine optimization (SEO). In other words, a search engine optimizer works to increase your site traffic from search engines. Two types of SEO techniques used are “on page” and “off page” solutions.
Web analytics software, such a Google Analytics, tracks the number of unique visitors to your website. In other words, each visitor is counted only once. This data is determined by using cookies. It also provides a breakdown showing you how many are first time visitors vs the number of returnees over a specified period of time.
Search Engine Optimization (also known as SEO) is concerned with natural or organic search listings (rather than paid search advertising). SEO is the process of improving the website ranking position in Search Engine Results Pages (SERPs).
Link building is the process of increasing the number of quality inbound links (also known as backlinks) to your website, blog or online profile. The focus of this Search Engine Optimization (SEO) strategy is to improve link popularity, thus helping increase a web page’s position in the major search engines.
An internal link connects one web page to another within your website or blog. This provides your web visitors with an additional way to navigate through your site. From a search engine optimization (SEO) perspective, the most important aspect of a link is the “anchor text”.
This is the most common question asked to our SEO (Search Engine Optimization) Company – and likely to all our competitors as well. And… if any company that you are considering doing business with tells you that they can guarantee this – don’t just walk; run for the hills. In these cases, often “Black Hat” techniques are used which can put you at risk of getting blacklisted.
It’s almost like code, and it can sound like a foreign language. But these industry acronyms are really quite straightforward. Below you will find a list of SEO and industry related acronyms to help you get started in understanding the terminology of this industry. These are the more common ones that are worthwhile learning:
