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Google Tag Manager

WebFuel specializes in Google Tag Manager consulting, implementation, audits & support for large enterprises and complex websites.

What We Do Best

  • Development of sitewide Google Tag Manager plans
  • Google Tag Manager implementations across complex sets of websites
  • Specialty GTM tagging scenarios

How WebFuel Gets Results

WebFuel stays on top of the ever-evolving world of Google Tag Manager. Things move fast in the online world, and we are proud to say that we keep up with the pace. Our insatiable inquisitiveness as to how things work, and our constant desire to find unique solutions to complex tagging challenges ensures that we will help you leverage your Google Tag Manager account in the best and most efficient way possible.

So what is our approach?

At WebFuel, we believe that one’s online success must be measurable. Google Tag Manager is the perfect tool to help you bring your online measurement efforts to the next level. No matter how we help you with your GTM implementation, you can be assured that we will do so with tactical effectiveness, expedience, and a ☺ (smile) on our faces. The most common issues are related to:

  • Website event tracking (CTAs, videos, etc…)
  • Specialized tagging
  • Tagging consistency
  • Tag management across multiple web properties
  • Custom Google Analytics reporting
Having issues with your Google Tag Manager implementation? We can help! Here’s how:

Google Tag Manager Audits

“Somebody” told you that you needed to install Google Tag Manager. You did. After all it’s a free service. After a couple of months, you realize that you aren’t even sure if it was installed correctly? Is the container on every page of your website? Did the right Tags get implemented? Dunno. Triggers? Variables? Are the Tags firing correctly? And on the correct pages? Plenty of questions to be sure! And more on the way. We can audit your web presence and determine whether or not GTM has been implemented in accordance with your website KPIs and other deliverables. We’ll identify opportunities & gaps. After all, who wants to look at useless GA data? Never mind issues with your Advertising Campaigns.

Google Tag Manager Implementation

You have launched a new website. It took months – probably a bit longer then you had hoped for. Now everyone is wondering (demanding to know) what is happening with this wonderful new “investment”. Implemented properly, Google Tag Manager in conjunction with Google Analytics can will help bring your measurement efforts to the next level. We take the time to understand what drives your organization’s online success, and help ensure that your GTM account is properly configured to deliver the data that your key stakeholders are looking for.

Google Tag Manager Support

Sometimes you are not sure what you need. You just know that you need some help with your Google Tag Manager implementation. You’re not alone. In fact, this is probably the area we help most clients with. With WebFuel, you can purchase blocks of GTM Support time and use it however you wish.Have a question about settings up Tags? Not sure about how to use Triggers? Need to track something on your website, but aren’t quite sure how to do it? We can help! You have invested a fortune in your PPC efforts, but have no clue as to what affect they are having on the success of your Campaigns? We can go on… Pick a GTM challenge, we will help you solve it!

Brands that trust us with their GTM data

At WebFuel, we love data, and explaining it in plain English.

We are nice friendly (geeky at times) people and would be happy to talk to you about your Google Tag Manager requirements – without all the techno speak.

Got questions? Not sure how to get started? We can help!

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Who we are

WebFuel is an experienced, ethical and knowledgeable full-service Search Results Agency committed to helping International and Canadian clients be successful on the web.

Our Credentials